TD SYNNEX launches comprehensive global FinOps practice with IBM Cloudability to disrupt cloud cost management

TD SYNNEX has unveiled a pioneering global FinOps practice in collaboration with IBM Cloudability, aiming to revolutionise cloud financial management for its partners through real-time analytics, cost governance, and end-to-end optimisation strategies.

TD SYNNEX has announced the launch of a new global FinOps practice, developed in collaboration with IBM Cloudability, aimed at helping its partners improve cloud cost management and profitability. The company said the initiative is designed to support partners in building or scaling FinOps capabilities to optimise cloud spending, improve forecasting, and drive better financial outcomes across multi-cloud environments. This offering is reportedly the first comprehensive, end-to-end FinOps practice introduced by a global technology distributor, consolidating real-time analytics, cost governance, and financial accountability into a unified strategy.

According to TD SYNNEX, the Global FinOps Practice provides partners with a framework that blends partner enablement, advanced tooling, and FinOps-as-a-Service to align finance, operations, and IT teams around real-time data. This approach aims to transform cloud financial management challenges into competitive advantages for partners, helping them enhance their own services and support customers in optimising cloud usage. The offering includes dedicated centres of excellence staffed with FinOps experts, analytics dashboards powered by IBM Cloudability, cost optimisation guidance, budgeting and forecasting support, as well as consultancy resources.

Industry projections referenced by TD SYNNEX estimate the FinOps market to be valued at $18.5 billion globally, with expected growth of over 16% annually through 2028. Despite this growth, many businesses reportedly struggle with cost tracking, spend allocation, and demonstrating cloud return on investment, with up to half of cloud expenditures underutilised. The practice aims to address these challenges for partners with varying levels of FinOps maturity by combining IBM’s analytics capabilities and TD SYNNEX’s distribution scale.

IBM’s Cloudability tool, integral to the new service, recently integrated with IBM Turbonomic to enhance FinOps functions, enabling deeper optimisation analytics and fostering collaboration between engineering, finance, and business teams. This reflects a broader strategic investment by IBM in FinOps management tools that support all phases of cloud financial operations, from cost visibility to optimisation and governance. IBM’s efforts align with the industry’s increasing demand for integrated, multi-cloud cost management solutions, as demonstrated by recent integrations of Apptio Cloudability with other major cloud platforms.

TD SYNNEX’s collaboration with IBM extends beyond FinOps, as evidenced by their joint launch of a North American Innovation Studio to assist partners with AI enablement and technology adoption. Such initiatives underscore TD SYNNEX’s broader strategy of deepening partnerships to provide comprehensive technology lifecycle support, which also includes exclusive distributor roles in certain regions, such as the English and Dutch Caribbean.

However, while TD SYNNEX positions its new FinOps practice as a differentiator, the market remains competitive with various providers offering FinOps tools and services, some of which have broader native integrations across multiple cloud platforms. The success of this initiative will likely depend on the company’s ability to demonstrate tangible cloud cost savings and operational efficiencies to its partners, as well as the uptake of FinOps practices among varied enterprises amidst evolving cloud adoption trends.

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Source: Noah Wire Services