BBVA completes the worldwide rollout of its innovative ADA data platform, harnessing AWS to enhance operational efficiency, foster innovation, and support real-time analytics across its entire global network, excluding Turkey. BBVA has completed the global deployment of its data platform ADA (Analytics + Data + AI), marking a major milestone…

Tealium unveils a suite of AI-powered tools, including the Behavioral Insights Agent and enhanced MCP protocols, designed to deliver more personalised, compliant, and instant customer experiences at scale. Tealium has recently introduced a suite of AI-powered features aimed at enhancing real-time customer engagement by better understanding behavioural data. Among the…

Google Labs and DeepMind introduce Pomelli, an AI-driven platform that automates and customises social media marketing assets for small and medium-sized enterprises, aiming to level the digital playing field amid broader AI-driven business solutions. Google Labs, in collaboration with Google DeepMind, has introduced Pomelli, a new AI-driven marketing tool designed…

The integration of advanced artificial intelligence with workflow platforms is transforming enterprise operations, enabling smarter automation, enhanced decision-making, and unprecedented agility across industries. Over the past several decades, enterprises have continuously sought to integrate and optimise their business processes through a variety of workflow tools. These solutions have historically been…

IBM’s new Spyre Accelerator, set for release in October 2025, aims to bring generative AI capabilities to enterprise mainframes, combining security, speed, and flexibility for small and medium-sized businesses seeking to modernise their data infrastructure. IBM has announced the upcoming general availability of its latest AI innovation, the Spyre…

B2B marketers are increasingly leveraging AI and intent data to refine ABM tactics, with personalised content and continuous engagement redefining the buyer journey amid rising digital research and self-serve preferences. Account-based marketing (ABM) continues to promise B2B marketers a more targeted and efficient route to success by focusing efforts…

Wolters Kluwer launches Expert AI as a core upgrade to its CCH Axcess platform, embedding advanced generative and agentic AI features to automate processes, enhance decision-making, and unify workflows across tax, audit, and firm management tasks. Wolters Kluwer has launched Expert AI, a significant advancement woven into its CCH Axcess…

UK’s largest outsourcing firm Capita has been fined £14 million by the ICO following a severe ransomware attack that compromised personal data of over 6.6 million individuals, highlighting critical cybersecurity lapses and regulatory repercussions. Capita, the UK’s largest outsourcing firm, has been handed a record £14 million fine by the…

Volkswagen Middle East has enhanced its lead generation strategy through seamless online and offline data integration, resulting in higher quality leads, cost reductions, and innovative AI-powered customer support, signalling a new era of efficiency and engagement in automotive marketing. Volkswagen Middle East has successfully enhanced its lead generation strategy by…

Innovative AI-driven predictive analytics are revolutionising the US healthcare system by enabling early risk detection, personalised interventions, and significant cost savings, transforming the future of patient-centred, value-based care. AI-driven predictive analytics is radically transforming value-based care in the U.S. healthcare system by providing unprecedented capabilities in early risk identification and…

Oracle Corporation’s shares see a slight uptick following the unveiling of new AI-driven supply chain solutions and a strategic partnership with Microsoft aimed at delivering real-time factory data integration, signalling a move towards more responsive and efficient enterprise operations. Oracle Corporation’s stock experienced a modest rise to $300.48, marking a…

SUPERAGENT AI unveils new autonomous Outbound and Inbound AI agents designed to transform insurance sales funnels by automating prospect engagement, lead qualification, and customer support, signalling a major shift towards full sales autonomy by 2025. SUPERAGENT AI has unveiled two new AI agents designed to revolutionise the sales funnel by…