Small and medium-sized enterprises in Australia and the UK are experiencing a surge in cyberattacks, with vulnerabilities exposed by sophisticated tactics and AI-enabled scams, prompting calls for strategic, preventive measures during Cyber Security Awareness Month. Cybersecurity Awareness Month has renewed focus on the rising cyber threats facing organisations worldwide, with…

Managed service providers are increasingly adopting AI tools like ChatGPT for lead scoring, email automation, and analytics, driving growth and operational efficiency in a rapidly evolving digital landscape. Whether just beginning to explore artificial intelligence (AI) or looking for ways to leverage tools like ChatGPT for enhancing sales and marketing…

Google Cloud and TCS collaborate to embed Gemini Enterprise, their advanced AI platform, aiming to transform workforce productivity and industry-specific solutions through scalable, responsible AI adoption. Google Cloud and Tata Consultancy Services (TCS) have announced a strategic alliance centred on integrating Gemini Enterprise, Google’s advanced agentic AI platform, to enhance…

Founded in 2022, Anybiz.io has rapidly established itself as a trailblazer in B2B sales automation, leveraging advanced AI to autonomously manage multi-channel outbound prospecting, significantly enhancing efficiency and response rates for large sales teams. Founded in 2022, Anybiz.io has rapidly positioned itself as a trailblazer in B2B sales automation, offering…

Silverfort introduces Access Intelligence and Identity Graph & Inventory to enhance behavioural insights and relational mapping, addressing the evolving complexities of identity risk across diverse enterprise environments and non-traditional identities. In a strategic move reflecting the escalating prominence of identity as a critical frontier in enterprise security, Silverfort has launched…

As 2024 concludes, B2B marketers are embracing generative AI and emotional branding to stand out in an increasingly competitive landscape, transforming customer engagement and operational efficiency for 2025. As 2024 draws to a close, B2B marketers are setting their sights on 2025, aiming to distinguish their businesses in an increasingly…

InspireXT has announced a strategic partnership with Databricks to integrate their platforms, aiming to transform supply chains in Pharmaceuticals, Manufacturing, and Retail with resilient, data-driven solutions that enhance efficiency and sustainability. InspireXT has announced a strategic partnership with Databricks aimed at advancing supply chain transformation by integrating Databricks’ Data Intelligence…

As AI platforms like ChatGPT and Google’s AI Overviews shape buyer discovery, companies must recalibrate their positioning strategies—focusing on consistent, trustworthy mentions across channels and targeted content—to stay visible in the evolving landscape. Competitive positioning remains a cornerstone of effective product marketing, ensuring that buyers swiftly grasp what a product…

Enterprise CFOs are rebalancing their AI budgets in 2026, emphasising outcome-driven investments and infrastructure growth amid cautious optimism towards AI agents and strategic automation upgrades. Enterprise spending on generative artificial intelligence (GenAI) is undergoing a significant recalibration as CFOs adopt a more discerning approach to investment in 2026. According to…