Advancements in AI-powered email marketing tools are enabling businesses to achieve unprecedented levels of personalised and automated customer communication, transforming traditional strategies into data-driven, multi-channel engagement platforms. AI-powered email marketing tools are revolutionizing how businesses engage with their customers by enabling unprecedented levels of personalization, automation, and optimisation. Moving beyond…

Advanced customer segmentation tools like CleverTap, leveraging AI and real-time data, are reshaping marketing by enabling highly personalised campaigns that boost engagement, loyalty, and return on investment. In today’s complex marketplace, broad marketing campaigns that target wide audiences often fall short, wasting resources and failing to engage effectively. Customer segmentation…